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A year after banning CTV resellers, here's what Certified Supply looks like
A year after banning CTV resellers, here's what Certified Supply looks like
A year after Vibe banned supply-side resellers, here is what Certified Supply means for performance teams and what is new since launch.
How to Use TV Ads for Black Friday and Holiday Ecommerce Sales
How ecommerce brands use CTV for Black Friday — Klaviyo suppression, Walmart Audiences, Q4 CPM management, and measurement setup in Northbeam and Triple Whale.
How DTC Brands Use CTV to Acquire Customers Beyond Meta
How DTC brands use streaming TV to find and acquire net-new customers — audience targeting with retail purchase data, CAC vs. Meta, and what to measure.
What ROAS Can I Expect From CTV Advertising?
CTV ROAS benchmarks for ecommerce and DTC brands: what to expect, why attribution window changes everything, and what Vibe customers actually see.
How to Track CTV ROAS in Northbeam and Triple Whale
On Vibe.co, CTV spend routes into Northbeam and Triple Whale the same way Meta and Google do. Here’s the setup, attribution model, and results.
Product updates
Show moreA year after banning CTV resellers, here's what Certified Supply looks like
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Introducing Walmart Audiences on Vibe
Measure CTV brand lift on Vibe with Upwave, DISQO, and Kantar
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Partner stories
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Klaviyo x Vibe.co: Turning customer data into measurable TV
Triple Whale brands are turning CTV into measurable growth with Vibe.co
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