L2
Overview
L2 connects directly with Vibe, allowing advertisers, agencies, campaigns, and advocacy organizations to activate custom voter and consumer audiences without manual file transfers. Build precise audiences in L2 DataMapping and securely transmit them to Vibe for immediate Connected TV activation using L2's trusted nationwide data. Key Features:
- Direct audience activation from L2 DataMapping into Vibe
- Reach voters and consumers on premium Connected TV
- No file exports, uploads, or manual data transfers
- Built on L2's continuously updated national databases
- One workflow for political and commercial campaigns
How to use
Create your voter or consumer Universe in L2 DataMapping using L2's geographic, demographic, political, behavioral, and lifestyle data. When your Universe is ready, open the Integrations page, select Vibe, and authorize the connection. Your audience is securely transmitted directly to your Vibe account, where it is immediately available for Connected TV targeting - no file exports, manual uploads, or additional workflow steps required.
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