Vibe.co Raises $50M Series B, Hits $410M Valuation, $100M ARR in Under 2 Years

2 min read·Sep 30, 2025

Vibe.co just raised $50M in Series B funding by the world’s best investors.

This Series B financing was led by Hedosophia, an early investor of Spotify, Uber and Airbnb. It also includes participation from previous backers such as Elaia and Singular; in addition to Revolut CEO Nik Storonsky’s fund QuantumLight; Supercell CEO Ilkka Paananen with Illusian; and prominent angel investors including Carolyn Everson, Board Member of The Walt Disney Company and Coca-Cola. In addition, Nirav Tolia, CEO of Nextdoor, has joined Vibe.co’s board of directors.

Breaking Records

The Vision

Vibe.co is building the Meta for TV ads. Turning CTV into a true performance channel with AI-powered creative, hyper-targeting, and incrementality measurement. Today, it serves 10,000+ performance marketers, reaches 120M households across 500+ apps and channels, and is already the most widely used Streaming TV ad buying platform.

“The performance TV advertising market is on track to surpass social media advertising by 2035, driven by an influx of DTC brands and Instagram advertisers. It’s a trillion-dollar market and we are leading the industry forward,” said Vibe.co CEO and Co-Founder Arthur Querou.

By building the largest buyers profile database for TV advertisement, Vibe.co is enabling brands to launch hyper-targeted campaigns and effortlessly drive business results.

Why It Matters

Streaming now outpaces cable + broadcast, with CTV ad spend set to hit $72B by 2025 (IAB, 2025). Yet the space is fragmented and opaque. Vibe.co solves this with an all-in-one platform for ad creative, hyper-targeted campaigns, and AI optimization—driving 4x better performance than traditional TV.

With 10% of ads already AI-generated (30% expected by 2026), Vibe.co is also one of the largest AI content distributors on TV. The new funding accelerates its AI roadmap, publisher integrations, and yield optimization tools as it defines the future of TV advertising.

See you on TV.

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