From $1 to $100M ARR in 2 years: Vibe.co becomes one of the fastest-growing software companies ever

Vibe becomes one of the top 10 fastest growing software companies ever.

Just two years since its launch, Vibe.co supports thousands of performance marketers in growing their brands with Streaming TV Ads.

Vibe.co launched over two years ago, with the ambition of enabling brands of all sizes to grow with Streaming TV Ads. Today, Vibe serves over 10,000 performance marketers with tremendous reach: 120M household, 500+ apps & channels, and 40+ integrations to connect with marketing teams’ favorite tools.

Vibe.co has achieved $100M in annual recurring revenue (ARR), making part of the top 10 fastest software company to achieve this milestone.

Vibe.co drives results

Vibe.co enables 10,000+ performance marketers to prove ROI. Vibe.co’s revenue is simply a measure of the value delivered to customers, thousands of brands and e-commerce leaders who drive results every single day.

Brands have achieved:

With Vibe.co, brands are developing a new marketing channel by optimizing campaigns, looking at reliable attribution, and driving compelling results.

Why Vibe.co

While most platforms rely on fragmented or limited datasets that often leave advertisers guessing about true performance, Vibe.co has built its foundation on access to vast, reliable, and verified data points.

Unlike many players in the CTV space such as Tatari, MNTN, and others, Vibe.co takes a fundamentally different approach to data. This depth of data allows brands not only to measure outcomes with confidence, but also to optimize campaigns in real time based on signals they can actually trust. Where others in the space often leave marketers struggling with inconsistencies, blind spots, or self-reported metrics, Vibe.co’s model ensures transparency, accountability, and precision.

At its core, Vibe.co is a data-first company redefining how advertisers extract truth from television, eliminating the uncertainty that has long plagued the category.

What’s next

This is just another step towards becoming the top performing Streaming TV Ads platform that enables e-commerce brands to drive and measure business outcomes, quickly.

Stay tuned. More to come soon.