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Tap In Digital

Prove what really drives growth

Overview

Tap In Digital helps you see the true impact of streaming TV and every other marketing channel. Our platform combines advanced attribution modeling with hands-on partnership to guide your growth strategy. From MMM-based insights to incrementality testing, Tap In Digital gives you the clarity and confidence to optimize spend across your full funnel.

  • Partner with experts to design and measure incrementality tests.
  • Prioritize test opportunities using Tap In Digital’s media mix model (MMM).
  • Run streaming TV lift studies with or without MMM data.
  • Forecast and simulate performance before you spend.
  • Turn unified data into confident, strategic decisions.

How to use

Connect Tap In Digital to your Vibe account to sync Streaming TV data with your complete marketing picture. Tap In’s MMM identifies where incrementality testing will drive the most value, and our team partners with you to design and measure those tests. You can also run standalone Streaming TV tests directly through Tap In Digital to quantify lift without complex setup. From attribution to experimentation, Tap In Digital provides the technology and partnership to prove what’s working and what’s next.