How an Auto Ad Agency Hit CPS <$3.50 across 8M Views with Vibe.co

2 min read·Jul 03, 2025

Conquest Strategic Marketing, a digital agency specializing in automotive advertising, came to Vibe.co after a referral from another satisfied partner, Beto’s Tacos

Goals

Client retention

Trackable sales lift

Multivariate ad set testing

Digital marketing veteran and agency founder, JJ Quest, was searching for a CTV platform that could offer what his previous provider couldn’t: transparency, ease of campaign edits, clear reporting, and straightforward invoicing.

They started small, launching a test campaign for a single dealership, with an eye toward expansion if sales and foot traffic picked up. Today, they’re using Vibe for a dozen dealerships and expanding verticals.

Solutions

Web Traffic Campaigns

Retargeting

CRM targeting

Social repurposing

With Vibe, JJ and his team immediately gained full visibility into performance metrics, control to revise campaigns easily, and fast access to reports that made client updates smoother. Over time, the agency adopted key capabilities of the platform to reliably improve performance, including: web traffic-focused ad sets, retargeting, CRM segment targeting, and social asset repurposing. 

Beyond the platform, the Conquest team relied heavily on Vibe.co’s service layer: monthly optimization calls and strategic business reviews. In their most recent in-person review with the Vibe.co team, they analyzed performance across 11 advertisers and made decisions about next-step targeting tactics and expansion opportunities.

Results

Increased Client Satisfaction

Avg. Cost Per Page View: $1.47

Avg. Cost Per Session: $3.80

Avg. CPM: $16

The agency’s campaigns delivered both scale and efficiency across its growing portfolio of auto clients. Over the course of the partnership, Conquest's CTV efforts with Vibe.co reached 450K households and drove 80,615 dealership page views at an average cost per page view of $1.47.

Ad engagement was strong: 7M video completions, at an average cost per completed view of just $0.02. The campaigns sustained a healthy 16x average frequency year to date, supporting both awareness and conversion efforts.

These results have led the Conquest team to expand retargeting across their client roster. The agency continues to rely on Vibe.co for transparent performance, reliable service, and tech that scales with client demand—without sacrificing the control or insight their clients rely on them for.

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