vsThe Trade Desk logo

Your DSP runs every channel. CTV deserves a dedicated platform.

The Trade Desk is built for media buyers juggling every channel. Vibe does one thing: streaming TV performance — trusted by 12,000+ brands.

* Based on G2 Satisfaction Grid - Summer 2026

The Trade Desk is a DSP. Vibe is built for CTV.

If you don't have a trading desk, you shouldn't need one to run streaming TV.

45 to 54 years oldMenLike Beauty and StyleIncome between $20,000 and $49,999
45 to 54 years oldMenLike Beauty and StyleIncome between $20,000 and $49,999
45 to 54 years oldMenLike Beauty and StyleIncome between $20,000 and $49,999
45 to 54 years oldMenLike Beauty and StyleIncome between $20,000 and $49,999
65+ years oldHomeownerAfrican AmericanSpanish SpeakingPet OwnerIn San Francisco
65+ years oldHomeownerAfrican AmericanSpanish SpeakingPet OwnerIn San Francisco
65+ years oldHomeownerAfrican AmericanSpanish SpeakingPet OwnerIn San Francisco
65+ years oldHomeownerAfrican AmericanSpanish SpeakingPet OwnerIn San Francisco
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
55 to 64 years oldHispanicWith an SUV or CrossoversIncome between $100,000 and $499,999Republicans
55 to 64 years oldHispanicWith an SUV or CrossoversIncome between $100,000 and $499,999Republicans
55 to 64 years oldHispanicWith an SUV or CrossoversIncome between $100,000 and $499,999Republicans
55 to 64 years oldHispanicWith an SUV or CrossoversIncome between $100,000 and $499,999Republicans
WomenBaseball fanVegetarian & VeganIn ChicagoOn TV or Tablet
WomenBaseball fanVegetarian & VeganIn ChicagoOn TV or Tablet
WomenBaseball fanVegetarian & VeganIn ChicagoOn TV or Tablet
WomenBaseball fanVegetarian & VeganIn ChicagoOn TV or Tablet
18 to 24 years oldIncome between $250,000 and $499,999Gamers
18 to 24 years oldIncome between $250,000 and $499,999Gamers
18 to 24 years oldIncome between $250,000 and $499,999Gamers
18 to 24 years oldIncome between $250,000 and $499,999Gamers
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars
35 to 44 years oldShopperAmerican Football fanDemocratsAsianWith a luxury cars

Live in days, not weeks

The Trade Desk needs programmatic expertise or an agency. Vibe is built for in-house teams — live in ~6 days versus ~5 weeks, no ad ops specialist required.

DirectTv logoCNN logoDisneyPlus logoHulu logoESPN logo
DirectTv logoCNN logoDisneyPlus logoHulu logoESPN logo
DirectTv logoCNN logoDisneyPlus logoHulu logoESPN logo
DirectTv logoCNN logoDisneyPlus logoHulu logoESPN logo
NFL logoRoku logoMLB logoParamountStreaming logoNBA logo
NFL logoRoku logoMLB logoParamountStreaming logoNBA logo
NFL logoRoku logoMLB logoParamountStreaming logoNBA logo
NFL logoRoku logoMLB logoParamountStreaming logoNBA logo
Peacock logoTubi logoNHL logoCBS logoPlutoTV logo
Peacock logoTubi logoNHL logoCBS logoPlutoTV logo
Peacock logoTubi logoNHL logoCBS logoPlutoTV logo
Peacock logoTubi logoNHL logoCBS logoPlutoTV logo
SamsungTVPlus logoSling logoPhilo logoHaystackTV logoAMC logo
SamsungTVPlus logoSling logoPhilo logoHaystackTV logoAMC logo
SamsungTVPlus logoSling logoPhilo logoHaystackTV logoAMC logo
SamsungTVPlus logoSling logoPhilo logoHaystackTV logoAMC logo
CBSSports logoBloomberg logoTelly logoComedyCentral logoPlex logo
CBSSports logoBloomberg logoTelly logoComedyCentral logoPlex logo
CBSSports logoBloomberg logoTelly logoComedyCentral logoPlex logo
CBSSports logoBloomberg logoTelly logoComedyCentral logoPlex logo
FanDuelTVPlus logoTCL logoFrndlyTV logoTheWeatherChannel logoNASCAR logo
FanDuelTVPlus logoTCL logoFrndlyTV logoTheWeatherChannel logoNASCAR logo
FanDuelTVPlus logoTCL logoFrndlyTV logoTheWeatherChannel logoNASCAR logo
FanDuelTVPlus logoTCL logoFrndlyTV logoTheWeatherChannel logoNASCAR logo

Built for CTV, not bolted on

The Trade Desk is a full DSP — display, audio, mobile and CTV in one. Vibe does one thing: streaming TV. Every feature and integration is purpose-built for it.

89
Google AnalyticsGoogle Tag Manager

Attribution that matches your source of truth

Native Northbeam and GA4 integrations cross-reference every conversion against your existing measurement stack. CTV as a proven channel, not a line item.

  • G2 Leader — Video Advertising
  • G2 Momentum Leader — CTV
  • G2 Fastest Implementation, Mid-Market
  • G2 Best Estimated ROI, Mid-Market
  • G2 Best Results — CTV
  • G2 Users Most Likely To Recommend — CTV

CTV performance.
Verified numbers.

Reported by the brands themselves — and verified through independent attribution platforms like Northbeam.

14×ROAS — Northbeam-verified
The signals we were getting were accurate. That told us we could trust the data and act on it. The bottom line performance is strong. Let’s scale.
Oscar RomanoCOO, Blindster

97

G2 Satisfaction Score

The Trade Desk scores 63

Faster to launch

~6 days vs ~5 weeks

8.51×ROAS · 20% revenue growth YOY
When we started seeing the results, we changed the whole strategy and decided to keep Vibe always on. We are seeing growth everywhere. We don’t only depend on Google anymore.
Carolina PedrazaHead of Marketing, BloomsyBox
678%ROAS
CTV has solidified itself as part of our marketing mix. It’s not just a test anymore. The numbers made it easy to get internal buy-in.
Anita LoombaSenior Director of Marketing, Cycling Frog

2.3×

Faster payback

3 months vs 7 months

54%

Higher satisfaction

vs The Trade Desk — G2 Summer 2026

240%Lifetime ROAS · $34 cost per purchase
I view my Vibe team as almost an agency partner. If I have any questions, they get back to me super quickly with very thoughtful answers.
Griffin LynchCo-Founder, BATCH

A dedicated CTV platform vs.
CTV as one channel among many.

Every line item teams compare when they evaluate Vibe against The Trade Desk.

Primary use case
VibeStreaming TV advertising
The Trade DeskFull-channel DSP — display, audio, mobile, DOOH, CTV
G2 Satisfaction Score
Vibe97 — G2 Leader
The Trade Desk63 — 54% lower
Ease of use (G2)
Vibe97%
The Trade Desk85%
Ease of setup (G2)
Vibe96%
The Trade Desk87%
Time to launch
Vibe~6 days avg
The Trade Desk~5 weeks avg
Payback period
Vibe3 months avg
The Trade Desk7 months avg
In-house implementation
Vibe85% of customers
The Trade Desk76% — more agency / trading desk dependency
Minimum spend
Vibe$50/day, no contract
The Trade DeskSignificant budget commitment required
Streaming channels
Vibe500+ premium channels
The Trade DeskBroad DSP inventory
Vibe Agent (AI reporting)
VibeAsk your data anything — plain English, instant charts
The Trade DeskNot available
Requires programmatic expertise
VibeNo
The Trade DeskYes

Frequently asked questions

What people ask before adding Vibe.

Add streaming TV to your stack. No commitment required.

Start a campaign for $50/day. No contract, no trading desk, no agency required.